Megan Rech bridges advertising and — and here’s what she had to say recently about her background, her approach to working with people and how a college professor once (almost) crushed her dreams.
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Spotlight: Michael Libman, Director of Advertising
No one at Media Bridge can talk “entrepreneur to entrepreneur” like our own Michael Libman. Here’s what he had to say about how the agency...
Black Women in Advertising: Overcoming Obstacles, Embracing Opportunities
By: Tarnika McDaniel As we celebrate Black History Month, whenever I reflect on my 25+ years in the advertising industry and the...
Spotlight: Susan Stugelmeyer, Director of Partnerships
This month, Spotlight meets up with Susan Stugelmeyer. Susan is a driving force behind Media Bridge's overall growth and evolution. As a...
Spotlight: Toni Dandrea, CMO/President & Partner
Is there a better person than Media Bridge CMO/President & Partner, Toni Dandrea to talk about what it takes for young people —...
The Care Ethic
Bringing the Care Ethic to Work – 4 Ways to Change Your Workplace (and People) Forever When we look back on the workplaces of the 1950s...
Meet eMBi: Turn All Your Data into Brilliant Business Decisions
Every day, we humans generate 328.77 million terabytes of data. If that’s too big a number to wrap your head around, think of it as 328.77...
Proud to Be Radio Mercury Awards Finalist
Media Bridge was recently honored as a finalist in the prestigious Radio Mercury Awards. The fact that our nominated spot supports a good...
Inc. 5000 company leader shares her entrepreneurial journey
A total of 233 EO-member companies were named to the 2020 Inc. 5000 list of America’s fastest growing, privately held companies. We asked...
Let’s End The Myth Of The ‘National Agency’
A few years ago, a Minnesota-based company was having issues with its national media-buying agency. On paper, the agency’s media plan should have worked. It covered the DMAs (designated marketing areas) the company needed (and more). Radio spots delivered accurate information about the product on the highest-rated stations. But not enough people were calling or clicking. Why?
MB Road Trip Recap – From NewFronts to Upfronts and Back
The last couple of months or so has been jam-packed with the usual frenzy of client activity, but also something else. In May, our Media...
This Minnesota Agency Gave Employees a Mandatory College-Level Seminar on Race
Former University of Minnesota professor Dr. John Wright leads Media Bridge’s anti-racism course.
GA4 is Here!
Today’s the day Universal Analytics properties stop processing data. Did your business make the switch to GA4? If so, great! If...
Congrats to Tracy!
According to the U.S. Census Bureau, Minnesota has more than 176,500 employers. It’s hard to pinpoint exactly how many CEOs that means,...
There’s a better way to buy media. Why aren’t more people doing it?
You’re a CMO leading the biggest product launch in your company’s history. You’re relying on your media partner to spend your media...
From Intern to Industry Star in 6 Years
This month’s Spotlight, our regular showcase of the faces that make Media Bridge what it is, sits down with Jon Vogel, Senior Graphic...
Game-Changing Campaign: Celebrating 50 Years of Title IX and Women’s Final Four
Media Bridge Advertising developed and executed the “Come Ready to Play” campaign for the 2019 NCAA Men’s Final Four tournament in...
What Is Influencer Marketing? (& Other FAQs)
by Amy Fillhouer According to Influencer Marketing Hub, the social media influencer industry is set to hit a whopping $13.8 billion...