About

Independent since 2010.

A woman-owned, full-service advertising agency in Minneapolis. We answer to our clients, not a holding company, and the senior people in the pitch are the senior people on the work.

Who we are

An independent agency, built to stay that way.

Media Bridge is an independent, woman-owned advertising and media agency headquartered in Minneapolis. It was founded in 2010 by Tracy Call and has never been part of a holding company. Research, strategy, creative, media planning and buying, earned media, data and AI all sit under one roof, with a specialty healthcare practice in MB Health.

Why independent matters

A rare breed.

One of the few independent agencies left offering every major discipline, strategy, creative, media and data, under one roof. We answer to our clients, not a holding company. That means conflict-free recommendations, senior people on the work, and decisions made for your results.

It's also why we still have real media professionals planning and buying traditional media. We use AI where it creates value and rely on experienced humans where judgment matters.

One team, one plan. Every discipline is ours to coordinate, so nothing falls between agencies.
No handoffs. The senior people in the pitch are the senior people on the work.
20+ years of media-rate history and relationships in every market behind the buy.

The Media Bridge lounge in the North Loop, its wall reading THE BEST STRATEGY IS TO CARE

Who we are

Media is in our name.
What we’ve built is much bigger.

Behind every strategy, every idea and every investment are experienced humans who bring decades of expertise and are deeply invested in your success.

Media is where we started.
Caring is how we work.

The team

Get to know the people.

A senior core at the center of your account, and specialists assembled around each project. The right expert for the moment, not whoever happens to be free.

Founder & CEO

Tracy Call

Has never been particularly interested in taking the predictable path.

Entrepreneur, founder and CEO of Media Bridge. Former professional athlete with the USA Bobsled Team. Rugby player. Author. A lifelong believer in the power of saying yes before you have figured out every detail.

She built Media Bridge around a simple idea: the best strategy is to care. That philosophy grew the agency from its media roots into a full-service marketing company across strategy, creative, content, media, PR, data, AI and healthcare.

But work is only part of the story.